Thursday, March 16, 2006

Pink Is In

Hockey players are notorious for their involvement in charity work and visibility in the community. This weekend, some will be especially more visible:

In a tribute to hockey moms and to raise awareness of breast cancer, many hockey players including Tie Domi, Mats Sundin, Steve Yzerman, Sidney Crosby and Eddie Belfour will have pink sticks in hand on Friday, Saturday and Sunday courtesy of TPS Hockey, produced by Hillerich and Bradsby of Canada Ltd.


Initially, Gretzky was going to coach on the ice with a pink stick, but the idea grew amongst the players so that now most teams will sport pink sticks during a practice, pre-game warm-up or even actual games this weekend.

Janson said most of the players know someone who has been affected by breast cancer.“We’re doing something we thought was a unique idea for a great cause,” he said. He added it will definitely be unique to see “a tough and rough player using a pink stick.”


Janson estimates more than 400 pink sticks will hit the ice. Each player, and goalie, has his name inscribed on the stick which will later be autographed and auctioned off to raise money for breast cancer research.
Great cause to be involved in. I've mentioned before that a couple of colleagues are involved in the Vancouver portion of the Weekend to End Breast Cancer. You can visit their website by clicking on the link on the right-hand bar or by going to the official Weekend to End Breast Cancer site.
posted by J.J. Guerrero, 8:32 AM


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